Ultima Health Products
Ultima was founded by a passionate nutritionist/long distance runner who created Ultima for the United States Track & Field athletes participating in the 1996 Olympic Games in Atlanta. Top runners like Bob Kennedy (5000 Meters) and Mark Coogan (Marathon) kept hydrated on an Ultima mix that was dense with vitamins and minerals.
Subsequent formulations lightened the vitamin content along with numerous improvements in the taste profile with all natural, real fruit flavors. At Ultima they remain constant in their quest to be the best tasting and most effective hydration drink in the world.